1.14.2013

Photographing the Body, Capturing the Soul

Francesca Woodman and Cindy Sherman Meet Artspan Artists Ann-Mari Broman and Sally Stockhold

By Sarah Hucal




As displayed in Francesca Woodman's hauntingly intimate photos, and Artpsan member Ann-Mari Broman's frank and powerful postures, certain photographers are unafraid to bare all. Others prefer to explore the human form and features while under the guise of powerful, and sometimes comical guises, such as Cindy Sherman and Artspan member Sally Stockhold. Such artists have created meaningful work that continues to inspire and enlighten critics and amateur photographers alike.

Francesca Woodman created a photographic legacy that has managed to remain relevant in the rapidly-changing contemporary art landscape of today. The photographer, who took her life in 1981 at the age of 22, captured dreamy photos that walk the line between demonic and angelic, disarmingly erotic and formally playful. Her retrospective in early 2012 at the Guggenheim featured 120 pieces that surveyed her brief, yet fruitful career.

Although using her body as a subject was certainly not a new concept—Ana Mendieta and Bruce Nauman were also doing the same, as was Cindy Sherman, who was just beginning to produce photographs of herself in various guises that would launch her career in the late 70’s. Yet something about Woodman’s style, a mix that NY Times writer Ken Johnson described as “borderline kitschy…a heated mix of Victorian gothic, Surrealism and 19th-century spirit photography,” set her apart.

Her admiration for the work of fashion photographer Deborah Turbeville is apparent in the shadowy and textured scenes shot in an abandoned house in Providence R.I. One such image from the “Space2” series shows Woodman covering her face and legs with blurred wallpaper, exposing her bare stomach like a ghostly resemblance of herself.

Although decidedly not student-like, many of her works were created in response to class assignments at the Rhode Island School of Design, where she was enrolled from 1975-1978. Her works display the high-low struggle between innocence and experience, always with a focus on the body. The fact that her works remain relevant decades after her death, is a testament to her talent.

Similarly, Artspan member photographer Ann-Mari Broman has created powerful series, such as “Broken Soul” and “Nudes,” which use the human form, often the nude body, to elicit complex emotions in the viewer. Broman, who grew up in Sweden, began experimenting with photography while attending classes at a community college in her area, was particularly inspired by working in the dark room with black and white images. “I love the contrasts in black and white photos and the mood they can convey to the audience.” Says Broman, adding “Even though, digital photography is the most popular way to take photos today, I still prefer the art of developing your print with chemicals.”

Ann-Mari Broman "Girl on Mirror #3"


Like Woodman’s work, which for the most part was made up of small square prints, lending an air of antiquity, Broman has a similar penchant for digging into the depths of the history of photography. She enjoys taking pictures with her large format camera, which harkens back to the 1930’s, when most cameras measured four-by-five inches. Several of the photos in her “Nudes” series were taken with such a device. This particular series depicts men and women in vulnerable positions, which strongly suggest sadness and grief. In one, a man lies nude on the leafy ground, covering his face desolately with his hand, while in others, male and female nudes crouch dejectedly in the fetal position.

Much like Woodman’s work, the photos create an aura of isolation and inner turmoil. The photographs in Broman's “Broken Soul Series” are similarly powerful and slightly more surreal. Ghostly images of a bright-eyed doll are transposed onto an animal’s skeleton, which is then mirrored on a sleek black surface. “Both series,” says Broman “Came from deep inside my soul after experiencing a personal loss that affected me deeply.”

For her artistic influences, Broman sites Dorothea Lang's strikingly honest portrayals of people in America, Imogen Cunningham's beautiful Black and White photos of plants, as well as Irving Penn and Richard Avedon's portraits. She is also an admirer of Lennart Nilsson, whose pictures she was exposed to when growing up in Sweden and Diane Arbus' famous portraits of quirky people.

When it comes to quirky characters, one larger-than-life photographer takes the cake: Cindy Sherman. Sherman, who has transformed herself into hundreds of different personas over her 35-year career, bares everything but her true self, quite the opposite of the heart-breaking intimacy of Woodman and Broman's work, while no less striking. Audiences have seen the artist as a movie star, a sinister clown, a Renaissance courtesan an 80's prom queen, and much much more—rare is a view of the prolific photographer without a disguise.

“None of the characters are me,” Sherman told Carol Vogel of the New York Times in an interview earlier this year. “They’re everything but me. If it seems too close to me, it’s rejected.” In February 2012, Sherman witnessed her MoMA retrospective, which featured over 170 portraits and was her first in 14 years.

Sherman was among the first artists to come of age in the era of television and mass media, a generation referred to as the “pictures generation,” whose members produced works that combined Pop Art and conceptualism. The photographer got her start in the 70's, with the help of her “Untitled Film Stills,” portraits inspired by black and white movies and ladies' magazines. These works and those to come, put her in a category with artists such as Sherrie Levine, Louise Lawler and Laurie Simmons, who were examining gender issues in a way no one had done before. In 1981, her Playboy-inspired “Centerfolds” portrait series, in which the women were clothed and displaying dissatisfied and often tortured emotions, launched her career.

“The contradictory and complex readings of her work reinforces its ongoing relevance to multiple audiences,” Eva Respini, associate curator of photography at MoMA told The New York Times last February. “More than ever, identity is malleable and fluid, and her photographs confirm this.” Respini added.

Cindy Sherman

One of her first assignments in a photography class was to confront something that was hard for her. “I took a series of myself naked in front of the camera,” she said, “And that was when I started using myself, but at the same time, not as an art practice, just for therapy or something. I would transform my face with makeup into various characters just to pass the time.”
A boyfriend suggested she document herself in these costumes, and after the pair moved to New York in the late 70's, Sherman would often be seen gallivanting about town in costume. Since then she's portrayed herself as everything from the Roman god Bacchus to spray-tanned teenagers.

Artspan photographer Sally Stockhold has also garnered quite a bit of attention by photographing herself in a variety of elaborate guises. Her “myselfportraits ode to icons and absurdities” features the artist dressed as a variety of historical characters in surprising detail. Often comical in nature, such as the “Diane Arbus photographing the Doppelgänger Twins” photo, in which Stockhold portrays a striped and frightful pair of twins, as well as the photographer, her work often has a slightly more light-hearted feel than Sherman's.

Sally Stockhold "Diane Arbus Photographing the Doppelganger Twins"


The Denver-based photographer got her start slightly before Sherman, while studying under photographers Jay Maisel and Joel Meyerwitz at Cooper Union in New York City in the late 60's. “I started doing photography by default while I was in my second year studying painting” says Stockhold. “By "default" I mean that by 1969 painting was considered "dead." We were all splashing paint around and very few of us knew what we were trying to accomplish.” After taking a mandatory photography course, she quickly realized that the medium gave her the formal structure that was lacking in painting. “The moment I picked up a cheap little camera with a 50mm lenses I was hooked.” she said “I never left my tiny apartment without a camera.”

Stockhold was aware of Cindy Sherman's “Untitled Film Stills” but says she wasn't enlightened enough at the time to understand the importance of the work. Now that she has studied Sherman's work, she says, “I admire, respect and understand her place in post-modern art history.”

Stockhold took a nearly twenty-year artistic hiatus in the early-80's, picking up the camera again in 2002 after taking a local photography course. She began photographing teenagers and doing some politically satirical staged pictures, while showing work in galleries. At that time, she received the inspiration for her “myselfportraits” series, and later “myselfportraits ode to icons and other absurdities,” unabashed photos that feature the photographer dressed as various historical figures, mostly women. Stockhold clearly remembers the moment the idea came to her. “I came downstairs one morning and noticed fully blossomed Dahlia's in my garden.” she said “I Bobbi-pinned three of those flowers into my hair, found a shawl, tacked a lace tablecloth on the wall, added a little make-up and embodied Frida Kahlo.” She instantly realized that she wanted to embody women from history. “It was too much fun,” says Stockhold “and also emotionally gratifying.”

Stockhold prefers black and white images to keep her “balanced and under the radar of commercialism,” she explains. She enjoys selectively hand-coloring her photographs and limiting the number of prints she produces. “That way I feel I'm adding my touch to my pictures even though they are digitally printed.” she added. Sherman cites American photographer Duane Michals as her main artistic influence. “Being a story teller myself,”she said, “he gave me permission to eventually dive into story telling as I continue on my journey. Currently, Stockhold has begun to impersonate men “only as long as they played an important role in my chosen iconic woman's life” she says.

From the self-examining work of Francesca Woodman and Ann-Mari Broman to the outwardly reflective photos of Cindy Sherman and Sally Stockhold, these four artists have created a photographic legacy that provides powerful inspiration to photography fans and artists today.

11.28.2012

Pinning With a Purpose: How Artists Use Pinterest


 By Sarah Hucal

Artspan's Pinterest Homepage



If you haven't started using Pinterest yet, there's no time like the present. Pinterest is one of the fastest growing and most frequently visited social media sites, with over 11 million members. Artspan is on Pinterest, sharing the inspiring work of our members, and we think it's a good idea for you to join too. Here are some tips about how artists use this trendy tool to market their work and inspire their art.

Create Your Own Digital Portfolio

You can create boards on Pinterest to share your work. This is a great way to showcase your best pieces to a targeted audience of artists, galleries, and potential customers. You can upload images directly, or pin your portfolio directly from your blog. This way the images will link back to their original source.

If you're like millions of artists who have file cabinets and folders that are filled to the brim with magazine clippings, photocopies, images, color chips and other inspirational scrap material for future projects, you may want to consider converting your inspirational materials to digital. Visual artist Joe Frankin uses Pinterest boards as an organizational tool. "I have been tearing things out of magazines and saving them for years until they really started to clutter my studio,” he says "When Pinterest came out, I realized I could get rid of that paper and organize my files in a more efficient way."

Keep in mind, Pinterest’s terms of service explicitly ask that users don’t use the site purely as a tool for self-promotion, however, it’s okay to showcase some of your best work by pinning it.

Find Inspiration

For Jen Rovino, a Chicago-based craftswoman, and many others, Pinterest is most useful as a curatorial platform for inspiring images. "When I feel like I need a little visual boost of creativity, Pinterest is the site I turn to.” she says, “the site’s simple layout makes it easy to focus on the images.”

Photographer Kevin Vernon finds plenty of inspiration in the Pinterest world. "I'm constantly finding new things to explore, and usually it starts with the material or the environment around me, which is why Pinterest is so appealing," he explains. "If Pinterest was 'static' it would be boring. In my work, I'm constantly adding to and subtracting from this palette of interests and Pinterest helps facilitate this."

Connect Pinterest to Facebook, Twitter and Your Blog

If you write a blog you can embed your pins into your blog posts. To do this, click on one of your pins. You’ll see some options for social media sharing on the right side of your screen, and one of them says “Embed.” Click on that button, and you’ll get the HTML code that you can put into a blog post to create beautiful, compelling post content.

Pinterest also makes it really easy to share you new pins and re-pins on Facebook and Twitter. Again, click on any pin and then look over on the far right to see options for sharing your pins on Facebook and Twitter. Denise Edwards, a Baltimore-based painter said “I like doing this because I can pin something and also share it on my other social media sites, which helps me create content for all my social media accounts quickly and easily.”

 Show Your True Colors

The whole point of Pinterest is to be yourself. You want to pin and share things you think are beautiful, interesting, and exciting. Being yourself and pinning interesting things, not just self-promotional items, will build your brand; people will want to do business with you as a person. They will enjoy connecting with you through the personal self-expression of Pinterest and will likely consider buying your art or working with you because they like who you are and what you’re about.

If you focus on creating beautiful and compelling visual content for Pinterest, just like you focus on making great art, and the rest will fall into place in time.

How Do I Start Pinning?

The first thing you'll need to do is get a Pinterest account. You can go to the Pinterest website and request an invite or ask a friend who is already on the site to send you an invite.

Once you're on, the next thing you'll need is the "Pin It" button installed in your browser toolbar. This little button is what allows you to pin things online. Installing the button is very easy—when you're in your Pinterest account, look to the upper right-hand corner and hover above "About," then click on "Pin It Button" and follow the directions to drag the button into your toolbar.

Or instead of using the "Pin It" button, you can also copy and paste links from sites you like, and it will search for photos from that page, which you can then pin. You can also upload photos from your computer.

Pinterest Terms to Know

"A Pin" = an image

"To Pin" = repost an image using the "pin it" button from a website

"To Repin" = repost "A pin" (an image) from another pinner

"Pinner" = User , ie artspan is "artspan" my pinner id is "grevina"

"Board" = An album or collection, usually with a theme

8.10.2012

What Color Is your Imagination?



One of my international students presented me with a tube of Sedona Red last month. If you don’t follow the Plein Air community in the States, you’ll be unaware it was mixed up by my friend and colorman Robert Gamblin specially for a painting convention held in Sedona, Arizona, with its characteristic red rocks.

I live, teach and paint in Norfolk, England, and while Sedona Red is beguilingly, warmly, deeply, enchantingly beautiful, it just doesn't - just couldn’t  - just won't - work here. Norfolk, as Edward Seago observed, is about "cool greens and greys." The hot colors of Arizona have no place in my Norfolk heart or art. 

In fact I’ve noticed this aversion for strong or weak color in many of my students. My South African, Indian and Australian students seem to come pre-programmed with a love of bright, hot color, whilst my Dutch students fall straight into line with the subtle, muted colors of the Norfolk landscape. Getting the first group to paint skies anything less than a startling blue is a real challenge, whilst my northern students exhibit almost a fear of strong color and modulate everything with greyed down mixes.

Nature or nurture, I’m not sure, but being able to work in different color palettes separates the good students from the great.  Compare an early Van Gogh or Turner, with all of those stolid Protestant greys and blacks, with their later joyously colourful work inspired by the light and color of the South. Good painters seem to absorb and learn from the colours around them; it’s all about having the visual imagination and creative flexibility to challenge what one would normally do.

Incidentally the student who brought me the Sedona Red had visited me straight from Friesland in northern Holland, before jetting off to Arizona. The paintings from his first course were beautifully modulated in shades of grey, whilst those he did on his return from Arizona had far more power and purpose in them. He’s not sure if he’s any good, but on the basis of that last course and the change he made to his style, I’m certain he will become so.

I’m off on one of my annual painting trips to France in a week or so and I’ll be packing that Sedona Red in the hope of seeing the weather I need to use it, although given the forecast here in Europe for the last few months I’d be better off with a pochade full of Portland Grey.

Martin Kinnear is a professional oil painter, tutor, and has been an Artspan member since 2004.

7.19.2012

“Sell” Is Not a Four Letter Word


by Jane Croy

Back in the 70s, we were young art “hippies” working hard to fight against the “norm”. We were taught to create art for art’s sake - not for the specific purpose of sales. I can’t remember a time that marketing art or the selling of one’s artwork ever came up in our art classes. There was a sort of “if you paint it, they will come” attitude and the ideal of the “starving artist” was a position of pride.

What a rude awakening for us as we graduated with our BAs, BFAs or even our MAs and MATs, only to find that our diploma and a dollar wouldn’t even buy us a cup of coffee. Though we might have known the latest movements in the art scene or the newest artistic techniques, we didn’t have a clue about how to take our artwork from the studio to the public. The thought of “sales” was becoming an ever present thought in the back of our minds (due to the increasing need for food and sustenance) but we couldn’t force ourselves to verbalize that horrible four letter word (“sell”) to ourselves, much less to each other. It seemed “beneath” us to try to market what we had so lovingly created.

What was needed then and what artists across the nation and even around the world need now is some basic business knowledge for marketing artwork. Especially in the current downturn of the economy, artists need to learn to avoid costly mistakes in their business practices. But that’s where the trouble lies. Most artists have an amount of business knowledge that is slim to none and have no idea, other than by trial and error, how to successfully take their work from the studio to the buying public. It doesn’t help that the business of art is a left-brained activity for a right-brained individual either.

That’s why I’m beginning this blog as a sort of “step by step” guide for artists to find a way to use the business of sales as an asset in their artistic endeavors - not a distraction or deterrent to their ability to create. I hope you’ll join me as I share tips and tricks of successful “selling” artists. (See, it’s not a four letter word.)

Jane Croy: I began my art career with a BA and MAT which I used to teach junior high students. It is said that if you can teach junior high students that you can do anything. With that confidence, I began my life as a professional artist, ultimately owning my own art gallery. As a gallery owner I began to delve into the business of art, especially what was most successful for artists and to which artists and why. I’ve compiled this information in my book, The $even $teps to $elling Your Artwork, and will be sharing and updating that information and more on the Artspan Blog.

6.28.2012

Online Buyer Inquiries: Can You Spot a Scammer?

Every so often we will get inquiries from members about art purchase inquiries that seem... well, just a little off. Although most online buyer inquiries are genuine, you should be aware that, as with everything related to the internet, you will occasionally encounter scammers. The good news is they are easy to spot if you follow some simple rules before completing a sale: always get complete and verfiable contact information (email, phone, address); and never ship a work out until the funds have cleared in your account (if they pay by check, allow seven business days before the funds clear, and make sure they know of this policy in your communications). Also, be aware of some scammer red flags, most notably, an insistance on paying by check or wire, and/or references to a third party "shipping agent.." And finally, it never hurts to do a simple Google search on the name and email  of your prospective buyer! 

6.21.2012

Artspan Member Interview: Robert Sites

by Sid Bailey

Robert Site's fascination with art began at age six, when his parents handed him, instead of the standard package of crayons and a coloring book, charcoal paper and a charcoal set. While growing up in a small Ohio town - population 10,000 - set the rather unlikely stage for his future career, it was his later travels in Europe that would provide the inspiration for his current work.


Whiteface Clown, acrylic and stucco on canvas, 36” x36”, 2011. Photo by Sam Hughes.
In particular, the history-laden streets of Rome conjure up in Sites "the idea that you can exist at multiple times at the same time. You can walk down the street, and you look over there, and that’s a Baroque church, and here’s some Roman ruins, and there’s an Etruscan statue, and there’s a billboard with a supermodel."

A similar multi-layering is evident within his work, with its tributes to centuries of human fascination with the circus and fantastical creatures. As early as 2000, Sites made a circus constructed entirely of paper cutouts, a large installation of 100 animals and performers. A recent transition into painting still reflects his old fascinations, thanks to his clown series and Dracula series.


Peep Show Series - Left: Jo Jo, acrylic and stucco on canvas, 36”x 36”, 2011.  Center: Fat Lady, acrylic and stucco on canvas, 36” x36”, 2011   Right:  Lobster Boy, acrylic and stucco on canvas, 36” x 36”. Photo by Sam Hughes.


Yet Sites relies on more than just casual inspiration to bring his pieces to life: it's most likely the research he puts in beforehand that invests his end results with a palpable confidence that pierces the unwary onlooker, calling attention to the sometimes eerily-knowing eyes and smirks of a painting's subject. Once he has familiarized himself with the background of his painting's theme, he then maps out the work on Photoshop, which he uses as a sketching tool to determine the basic positions of elements that will make up the piece.

Sites' decision to feature trite themes like clowns and animals in his pieces lies in his self-description of himself as an iconoclast, purposefully using his art to tackle unacceptable subjects. His most recent solo show at the Virginia Museum of Contemporary Art dedicated a section of the space to audience reaction. For Sites, the most vivid response came in the form of a drawing by a young girl, whose strong reaction to the clown series speaks of Sites' ability to play with the subconscious fears and fascinations of his audience. 

"All you could see was this little head poking above the covers, and popping above her head a thought bubble with a little clown in it. And it said something like, "What I'll dream about tonight," Sites reminisced.


Foreground: My Chin. Acrylic and stucco on canvas, 30” x 30”, 2009.  Background  Left: Roe Deer, 2009 Center: Three Deer , 2009  Right: Red Deer, 2009. Photo by Sam Hughes.
Currently, Robert Sites can be found teaching modern art history courses at Norfolk State University in Norfolk, VA.

"I talk about making art and the process of being an artist," Sites said of his teaching methods. "I don't want students to look like clones of me...I want them to find their own voice along the way."


5.03.2012

Tackling the Artist Resume


by Sid Bailey

Whether you're tackling your artist resume for the first time, or updating a resume that you've managed to avoid for years thanks to a well-honed talent for procrastination, make sure that you list only the most relevant and impressive details. For the purposes of applying to galleries or posting on your website, think of your resume as a Superbowl commercial, and stick to the things that make you marketable as an artist: you want to catch a gallery's attention quickly, and keep their attention by not overwhelming them with information overload. In other words, try not to exceed three pages in length (this is the difference between a resume and a c.v. or curriculum vitae -- the latter, used mostly for academic posts, includes all of your relevant information).


Artspan Artist Laura Benett's online resume and bio:

Make sure to include the following categories: name and contact information (always at the top of the resume), education, exhibitions (see note below under "Exhibitions" on the order of these two items), honors/awards, bibliography, publications, professional affiliations, and related professional experience. Other relevant categories to include, if applicable, include commissions, collections (list public and corporate collections only), lectures and talks, conferences and symposia, or exhibitions curated.  If you have nothing to list under any of the categories, leave the header out.    List the information beneath each category beginning with the most recent.  For examples of  proper formatting of details and citations, the College Art Association (CAA) has an excellent guide

  • Name and Contact Information
    Make sure to use your professional name, rather than a pseudonym.
    Include your address (if you have a studio, use this address), phone number (both home and studio), email, and website.

  • Education 
    List education by school, degree, and year.  Listing your major is optional: often artists choose not to list their major, especially if their work is interdisciplinary, and most curators or directors don't consider that information critical.  Workshops and classes taken at respected institutions, or with well-known instructors, can also be listed in this category, but don't include every seminar or workshop you've ever attended! 

  • Exhibitions 
    If you have a long exhibition history, separate into two sections, "Solo" and "Group," and you may want to tailor to those exhibitions most relevant to the gallery or curator you are currently approaching.  If you are editing any listings out, your heading can be "Selected Exhibitions."  Resist the temptation to include charity auctions or other special events to which you've donated work, unless the event was juried or by invitation.     Important note: If you have extensive exhibition experience or your education does not relate to your art career,  it is recommended to place the Exhibitions section first under your contact information, with Education at the very bottom for easy reference.  This is an accepted and recognized good practice. 

  • Honors/Awards
    This section is for prizes, grants, fellowships, residencies, scholarships, and any other honors you have been awarded.

  • Bibliography
    List any press coverage starting from the most recent. Be sure to include online articles/reviews written about your work in this category, as well as print publications and broadcast media. Again, be consistent in style.  Include the title of the publication (in italics), the title of the article (in quotes), the author, and the publication date.

  • Publications
    This section refers to articles, essays, or books that you have authored.

  • Professional Affiliations
    If you are a member of any professional organizations related to your art career, whether local or national, list these here.

  • Professional Experience
    List important professional experience relevant to your career as an artist, including faculty positions or classes taught as an artist.     

Keep in mind that there are different considerations for two types of resume:

For a resume that will be printed or emailed, the accepted best practice is to submit on white or neutral background; this is not the place to show off clever layouts if you wish to be taken seriously for an exhibition.  Tastes in design vary, so you don't want to run the risk of a gallery not taking time to look at your artwork file because they dislike the look of your resume design!  (Note: This advice is for fine artists; if you are a graphic designer or illustrator, by all means show off your visual flair.)   Do include a good amount of white space, as well as bolded headers and an easily readable font to allow for easy scanning of the information.  Occasionally an artist will use an image of their artwork in the header area, and this is absolutely fine if you are certain your work is a perfect fit for the gallery or curator you are sending it to.  If you aren't sure and you want to make sure they delve deeper and review all of your art, don't include an image.  

For your online resume, you have more leeway for creativity in format and image inclusion, but make sure that you remain consistent throughout. Once you land on a particular style, stick with it.  

Finally, never send in or publish a resume without proofreading! If you're going to dazzle someone with the impressive list of exhibitions you've snagged over the years, make sure they won't be stumbling over typos along the way.

Following are some examples of excellent online resumes: 



Artspan Artist Pamela Hadley's online resume and  bio:




Artspan Artist Tom Ryan's online resume and bio: 


4.10.2012

How to Identify a Vanity Gallery

by Sid Bailey and Joan K. Smith

Rejection: it's a word - and more importantly a feeling - that every artist in every field has dealt with. After being turned down by gallery after gallery, or publisher after publisher, or booking agent after booking agent, eventually that undaunted confidence in your creativity you once had might look like it's been through the rounds of a Before-and-After diet commercial.

And it's usually that somewhat thinner, somewhat more pliable inner you that will be particularly vulnerable to a vanity gallery letter if, and when, it should come along.

Your confidence probably starts out on the level of the villain in Ghostbusters. Until all those art galleries start giving the wrong answer.
(Image from american-buddha.com.)